When I look at the accounting and consulting industry, I see plenty of tough challenges ahead. A stringent regulatory environment, the ever-changing global context and technology complexities are just a few. But one of the biggest challenges I see is the necessity to help young professionals envision their career opportunity and path for what it can be, rather than what it used to be.
Our industry has a reputation for grueling hours, tedious work, myriad regulations and a poor work-life balance. Firms who mentor young professionals in the current environment of specialty practices and burgeoning opportunities are going to experience a substantial talent advantage. That advantage, meaning the recruitment and retention of exceptional people, is going to be a primary differentiator in this industry.
Companies striving to recruit and retain great employees must focus attention on building a corporate culture which achieves that goal. A mission to have a positive impact on our clients and our communities provides the basis for such a culture. But expanding that mission to include having a positive impact on our people is what will set us apart from the competition. Creating a culture where people want to work and choose to stay sets us up to thrive in the long term.
What aspects of your corporate culture create a talent advantage for your firm?